Which Comes First?

An age old question…Which comes first, the chicken or the egg?  No one seems to have a definitive answer. The question to ask in promotional marketing is…Which comes first, strategy or product? The good news is that in promotional marketing,…

At Your Service

Service is the foundation of all business. At Brandulation, we sign the closing of most of our correspondence with “At Your Service.”  This is intended as a constant reminder to ourselves and our customers. The meaning of service goes deeper…

Fuel Your Brand

Marketing is fuel for your business.   We all know our cars wouldn’t run without energy, our bodies would not survive without food or water, and our minds would not grow without a thirst for knowledge.  By the same token,…